The Princess of Wales is delighted that we can get her classic white trainers for half price. That's a jolly good deal! (Photo: Getty / Amazon)
Kate Middleton has access to an endless supply of designer duds, yet the one pair of shoes she keeps wearing over and over again are her ultra-affordable white Superga sneakers. If you have yet to snag a pair for yourself, your patience (or procrastination) is now being rewarded, thanks to Amazon's October Prime Day. The sale was supposed to end yesterday, but certain sizes and colors are still available for $30!
These classic white lace-up sneakers are made from sturdy canvas and a cushioned footbed for stability and all-day comfort. They're perfect for a casual weekend, and they team well with denim, leggings and even sailor pants, as seen on the Princess. They're a great shoe even for cooler fall days.
The Princess rocked the sneakers as far back as 2017 when she donned them to the Virgin Money London Marathon. She's since worn them repeatedly to royal functions, styling them with jeans, wide-leg khakis, and even for a tennis outing in 2021. Talk about a versatile shoe!
The Princess's Superga 2750 Cotu Classic sneakers have been a staple for decades. You can style them with maxi dresses, midi skirts, jeans and so much more.
It’s no surprise the popular Superga style has near-perfect ratings, with over 4,800 positive reviews on Amazon. As one customer wrote, "I originally found this brand when I was in Italy and loved them. Very comfy and they really wear well. Reminds me of the quality I used to get from Keds years ago before they got cheap. Canvas is heavy duty and the rubber soles really hold up. The construction is quality also. I washed them in the washing machine multiple times with no damage at all. I do air dry. The white above is my second pair only because I wanted a more summer color. The original pair (3 years old) is still great, look just as good as the day I bought them. Well worth every penny."
Act fast to grab them on sale!
The reviews quoted above reflect the most recent versions at the time of publication.
If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)
"Anti-Prime Day" sales are happening elsewhere if you don't want to shop at Amazon.
Prime Day 2025The 9th generation iPad now $249 at its lowest price ever for Amazon's Prime Day.
Prime Day 2025Here are all the best October Prime Day deals we could find gathered in one place.
Prime Day 2025These are the Prime Day deals under $50 that are worth shopping on day two of Amazon's sale.
Prime Day 2025