I loved so much about this Urban Decay brow gel: The applicator brush is fine and precise, and the product itself is highly pigmented but lightweight (no gloppiness here!). My one complaint is — because it's waterproof — it's a challenge to remove, even with makeup remover, which means if you go too dark (like I did at first), you could wind up looking like the Count from Sesame Street until it wears off.

Pros

Waterproof
Highly pigmented
Long-lasting (up to 24 hours)
Applicator brush is easy to use and precise
With 9 shades, it has the best shade range we tried

Cons

Hard to remove
Pricier than others in the category